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Salesforce dreams of a world beyond Patient Records with Health Cloud

September 14, 2015

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This week, the conference gets under way in . The spotlight will shine on ’s recently announced Salesforce . It articulates a bold vision – go beyond patient “records,” and build patient “relationships” instead. Salesforce should know a thing or two about building relationships – after all, they reinvented in the past decade.

The holy grail of patient engagement

Salesforce’s Health Cloud is a cloud-based patient relationship management solution – here again, Salesforce banks on what it knows best -building cloud-based CRM platforms – and translates that into the patient engagement context in a healthcare setting. The vision is to enable providers to gain a complete view of the patient with integrated data from electronic medical records (), wearables and more.

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