Is Your Cloud Data Truly Safe Without SaaS Backups?

March 5, 2024

As companies accelerate their digital transformation, their engagement with cloud-based and SaaS platforms grows, with some integrating upwards of 200 distinct cloud applications. These tools are prized for their ease of use and adaptability; however, there’s a critical element often overlooked: robust data protection. The default backup capabilities provided by these applications are frequently insufficient, leaving a gaping vulnerability where user data could be irretrievably lost. Such a deficit could severely compromise an organization’s valuable digital resources. The issue underscores the need for enhanced backup measures, as data integrity is essential in a landscape increasingly dominated by cloud solutions. Ensuring the safeguarding of this data is paramount for maintaining business continuity and protecting against data breaches or accidental losses. This necessitates a strategic approach to data backup that often goes beyond the native options provided by cloud service providers.

The Growing Need for SaaS Backup Solutions

The Shortcomings of Native Backup Features

The backup solutions native to many cloud and SaaS platforms fall short of the robust protection businesses require. These basic tools often only offer fundamental recovery capabilities and can be inadequate for the growing data demands of modern enterprises. As data volumes surge, the shortcomings of such automated backups and simple versioning become evident. Organizations prioritize data as an essential asset, and with the risks of accidental loss, corruption, or targeted cyber threats, it is imperative to have a more sophisticated backup strategy. Companies need advanced backup solutions that ensure comprehensive data recovery and security, going beyond what standard cloud and SaaS provider options can deliver. This necessity for enhanced backup measures is critical in safeguarding the invaluable data that businesses rely upon in today’s digitally-driven landscape.

The European Legal Mandate for Backups

The European Union is strengthening its stance on data resilience, moving towards legal mandates for secure backup systems within companies. This shift recognizes the vital role backups play in data protection, particularly in the era of strict regulations like the General Data Protection Regulation (GDPR). With these new proposed legal requirements, it becomes imperative for organizations to implement robust backup strategies. These should not only safeguard sensitive data but also ensure compliance with rigorous legal and industry-specific guidelines. Firms must now be proactive and align their data security measures with these upcoming obligations. Ensuring a reliable and compliant backup solution is in place will be a crucial step for companies to avoid potential penalties and maintain the trust of their customers. The integration of such measures demonstrates the EU’s commitment to cybersecurity and data privacy, emphasizing the crucial balance between data accessibility and protection.

The Keepit Solution for Data Protection

Custody over Data with Independent Data Centers

Keepit secures a unique niche in data protection by owning its data centers, a strategic choice ensuring access to backups even if major cloud providers like AWS, Azure, or GCP experience downtime. This independence helps maintain data sovereignty and guarantees high data availability, as Keepit is not reliant on third-party cloud infrastructures. The setup of Keepit’s private data centers around various strategic global locations provides an extra layer of security through active-active redundancy, ensuring maximum uptime and continuity. Additionally, clients benefit from this arrangement as there are no extra fees for transferring data into or out of Keepit’s independent system. This self-reliant approach positions Keepit as a resilient and client-centric option in the data protection landscape, offering peace of mind and robust data safeguarding capabilities, which are critical in today’s data-driven world.

Comprehensive Protection for a Wide Range of Applications

Keepit is at the forefront of securing the plethora of SaaS applications that modern businesses rely on, with coverage extending to platforms like Microsoft 365, Google Workspace, Salesforce, among others. Its daily, incremental backup approach ensures object-level data restoration, underlining the precision of its service. With ambitions to support over 200 SaaS platforms, Keepit is streamlining backup integration for a vast array of applications.

The critical importance of robust backup solutions for cloud-based services is increasingly recognized in today’s digital business landscape. Keepit’s strategies highlight the often-overlooked segment of data management—securing data against loss or corruption. Through their innovative services, Keepit is shaping a future where businesses operate on the cloud without compromising on data security, offering reassurance that their valuable digital resources are well-protected.

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