Creating a seamless, secure experience for your legitimate users is a challenge. Most users are good and deserve a frictionless experience, but the less than 0.1 percent of users that are suspected to be rogue actors, according to IBM Trusteer, can spoil the party for everyone. These are the users who commit online fraud, steal data, bypass formal application programming interfaces (APIs) and skew site analytics. The rest of us can thank them for the frustration associated with tedious login rituals.
We’re drowning customers in a sea of passwords and expecting them to stay afloat. Passwords are not only a pain, but also incredibly easy to hack.
