Consumer groups are filing legal complaints in the EU in a coordinated attempt to use data protection law to stop Meta from giving local users a “fake choice” between paying up and consenting to being profiled and tracked via data collection.
Essentially, as any of our readers based in the European Union, European Economic Area (EEA) or Switzerland who dabble in Facebook and Instagram will know, Mark Zuckerberg’s company has been rolling out changes to the service in the EU since late last year.