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What’s stopping consumers from acting on a data breach notice?

November 22, 2021

Only three percent of consumers implemented a credit freeze after receiving a data breach notice, 11 percent enrolled in credit/data monitoring, and only 22 percent changed all of their account passwords, a recent survey by DIG.Works on behalf of the Identity Theft Resource Center (ITRC) has shown.

48 percent of the respondents only changed the password on the breached account, and 16 percent took no action at all.

Those that didn’t act after receiving a breach notice offered a variety of reasons – from “My data is already out there” to being unsure of what to do.

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