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SaaS applications investment growing despite underutilization of app licenses by employees

September 23, 2021

Business investment in SaaS applications continues to climb despite widespread underutilization of app licenses by employees.

According to Productiv’s report, on average only 45% of company apps are being used on a regular basis. The data also shows 56% of all apps are Shadow IT, or owned and managed outside of IT.

The SaaS market has been growing ever since Amazon built the first public cloud and is projected by Gartner to be nearly $140B by 2022.

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