Will General Data Protection Regulation rules that go in effect on Friday impact the privacy of U.S. citizens? It depends who you ask, but the odds-on-favorite answer is “not by much.”
The Facebook Cambridge Analytica scandal in March led to a firehose of rebuke against social media platforms, advertisers and data brokers over how they use consumer information they collect and how they sell it. U.S. consumers are hungry for change.
Privacy experts say, despite the outrage, not much has or will immediately change when it comes to how companies that profit from trading in consumer data do business.
